Research Seminar

Maria Rodas

Oct. 16, 2018

12:00 p.m. – 1:30 p.m. CT

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Kellogg Global Hub KGH 5301

"Paradox Brands: Can Brands with Contradictory Meanings be More Appealing to Consumers"
Marketing Dept: Speaker Series
Speakers
Maria Rodas
University of Minnesota

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