Research Seminar

Olivier Toubia

May 3, 2017

11:00 a.m. – 12:15 p.m. CT

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Kellogg Global Hub 5301

"A Semantic Approach for Estimating Consumer Content Preferences from Online Search Queries"
Marketing Dept: Speaker Series
Speakers
Olivier Toubia
Glaubinger Professor of Business
Columbia University

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