Rémy Martin and M&M’s Fumble during the Big Game
EVANSTON, IL. (Feb. 12, 2023) — Google Pixel is the big winner in strategic ad rankings with their #FixedOnPixel spot in the 19th consecutive Kellogg School Super Bowl Advertising Review. Other brands that earned top marks included Doritos and Kia, with T-Mobile, in particular, averaging a top rating based on both of their ad spots. Not all advertisers had a winning night, including Rémy Martin and M&M’s, which received low grades during this year's Super Bowl.