*Link to Summit Agenda*
*Link to Summit Program*
On March 28-29, The Kellogg School of Management's Center for Marketing Leadership, in partnership with Egon Zehnder and McKinsey & Company, will convene senior marketing leaders at the Evanston campus of Northwestern University. By invitation only, the summit is an interactive and intimate discussion among renowned faculty and marketers who lead some of the world’s most important organizations. The event features C-suite keynotes, engaging panel sessions, and cutting-edge research.
This year, our theme is R2 – Radical Shifts x Resilient Leadership. We are facing so many dramatic shifts, including digitization, evolving customer needs, new hybrid working models, the rethinking of supply chains...the list goes on and on. How can marketing leaders respond to these changes? At this year’s Summit, we will explore resiliency amid these shifts - for brands, for teams, and for ourselves. Together, we will explore the ability to bounce back from this complex interplay of challenges, and how we can ultimately grow as leaders.
More information on the agenda coming soon. If you have any questions, please contact us at kmls@kellogg.northwestern.edu.
Event Details
Date & Location: The Summit will be held in-person on March 28 & 29, 2023 at Northwestern University, Evanston Campus in Evanston, IL.Registration Fee: $625
Need a hotel room? E-mail us to coordinate booking a discounted room at the Hyatt House Chicago/Evanston.
