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Research Details
A Brains-to-Society systems model of individual choice, Marketing Letters
Type
Article
Author(s)
Laurette Dube, Antoine Bechara, Ulf Bockenholt, Asim Ansari, Alan Dagher, Wayne DeSarbo, Ross Hammond, Terry Huang, Scott Huettel, Peter Kooreman
Date Published
2008
Citations
Dube, Laurette, Antoine Bechara, Ulf Bockenholt, Asim Ansari, Alan Dagher, Wayne DeSarbo, Ross Hammond, Terry Huang, Scott Huettel, and Peter Kooreman. 2008. A Brains-to-Society systems model of individual choice. Marketing Letters. 19: 323-336.
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