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Research Details

Engagement with Online Media, Journal of Media Business Studies

Type

Article

Author(s)

RachelDavis Mersey, Edward Malthouse, Bobby Calder

Date Published

2010

Citations

Mersey, RachelDavis, Edward Malthouse, and Bobby Calder. 2010. Engagement with Online Media. Journal of Media Business Studies. 7(2): 37-56.

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