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Editorial: Relaunching Marketing Letters, Marketing Letters
Type
Article
Author(s)
Eric Bradlow, Peter Golder, Joel Huber, Sandy Jap, Aparna Labroo, Donald Lehmann, John Lynch, Natalie Mizik, Russell S. Winer
Date Published
2020
Citations
Bradlow, Eric, Peter Golder, Joel Huber, Sandy Jap, Aparna Labroo, Donald Lehmann, John Lynch, Natalie Mizik, and Russell S. Winer. 2020. Editorial: Relaunching Marketing Letters. Marketing Letters.
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