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Research Details

Entry Barriers and Entry Strategies, Journal of Strategic Management Education

Abstract

Potential entrants may discern three types of entry barriers that result from three possible competitive advantages of incumbent firms: cost advantage, differentiation advantage, and transaction advantage. Competitive advantages tend to be temporary, due to technological change and changes in customer demand, so that entrants can devise various types of competitive strategies to overcome perceived barriers to entry.

Type

Article

Author(s)

Daniel Spulber

Date Published

2003

Citations

Spulber, Daniel. 2003. Entry Barriers and Entry Strategies. Journal of Strategic Management Education. 1(1): 55-80.

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