Northwestern Kellogg logo

Take Action

Home | Faculty & Research Overview | Research

Research Details

The DVD vs. DIVX Standard War: Empirical Evidence of Network Effects and Preannouncement Effects, Journal of Economics & Management Strategy

Abstract

In this paper, we empirically test for network effects and preannouncement effects in the DVD market. We do this by measuring the effect of potential (incompatible) competition on a network undergoing growth. We find that there are network effects. We also find that the preannouncement of DIVX temporarily slowed down the adoption of DVD technology.

Type

Article

Author(s)

David Dranove, Neil Gandal

Date Published

2003

Citations

Dranove, David, and Neil Gandal. 2003. The DVD vs. DIVX Standard War: Empirical Evidence of Network Effects and Preannouncement Effects. Journal of Economics & Management Strategy.(3): 363-386.

KELLOGG INSIGHT

Explore leading research and ideas

Find articles, podcast episodes, and videos that spark ideas in lifelong learners, and inspire those looking to advance in their careers.
learn more

COURSE CATALOG

Review Courses & Schedules

Access information about specific courses and their schedules by viewing the interactive course scheduler tool.
LEARN MORE

DEGREE PROGRAMS

Discover the path to your goals

Whether you choose our Full-Time, Part-Time or Executive MBA program, you’ll enjoy the same unparalleled education, exceptional faculty and distinctive culture.
learn more