Journal Article

The Experience Versus The Expectations of Power: A Recipe for Altering the Effects of Power on Behavior

Journal of Consumer Research
Author(s)

Derek D. Rucker

Miao Hu

Adam Galinsky

Power transforms consumer behavior. This research introduces
Date Published: 2014
Citations: Rucker, Derek D., Miao Hu, Adam Galinsky. 2014. The Experience Versus The Expectations of Power: A Recipe for Altering the Effects of Power on Behavior. Journal of Consumer Research. 381-396.
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