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At Kellogg, we develop brave leaders that inspire growth in people, organizations and markets.

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Home | Faculty & Research Overview | Research

Research Details

Managing Consumer Returns in a Competitive Environment, Management Science

Type

Article

Author(s)

Jeffrey D. Shulman, Anne Coughlan, R.Canan Savaskan-Ebert

Date Published

2011

Citations

Shulman, D. Jeffrey, Anne Coughlan, and R.Canan Savaskan-Ebert. 2011. Managing Consumer Returns in a Competitive Environment. Management Science. 57(2): 347-362.

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