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Research Details
Feeling Disconnected from Others: The Effects of Ambient Darkness on Hedonic Choice, International Journal of Research in Marketing
Type
Article
Author(s)
Xun (Irene) Huang, Ping Dong, Aparna Labroo
Date Published
2018
Citations
Huang, Xun (Irene), Ping Dong, and Aparna Labroo. 2018. Feeling Disconnected from Others: The Effects of Ambient Darkness on Hedonic Choice. International Journal of Research in Marketing. 35(1): 144-153.
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