Journal Article

Super Size Me: Product Size as a Signal of Status

Journal of Conusmer Research
Author(s)

David DuBois

Derek D. Rucker

Adam Galinsky

Date Published: 2012
Citations: DuBois, David, Derek D. Rucker, Adam Galinsky. 2012. Super Size Me: Product Size as a Signal of Status. Journal of Conusmer Research. (6)1047-1062.
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