Strategy Beyond Markets (PACTX-441-0)
"All economic systems are defined by ""rules of the game:"" laws, regulations, and implicit norms of behavior that structure market competition. Examples include: antitrust legislation; regulatory compliance requirements; privacy regulation and norms; intellectual property rules; product liability rules; barriers to exports; etc.
Successful companies excel at reacting to, and influencing, these rules. Disney, for example, successfully lobbied to extend the duration of copyright protection, thus prolonging its exclusive ownership of the Mickey Mouse character. In another example, Monsanto has long been seeking to overcome European Union regulatory barriers to genetically modified crops. Often, success in these ""non-market"" endeavors is critical for sustaining market competitiveness of a single firm or of a whole industry.
In this class you will learn how to think strategically about the rules of the game, and how to make the rules of the game work for your company."
Strategic Crisis Management (PACTX-440-0)
Strategic Crisis Management (KPPIX-910-0)
Strategic Crisis Management provides conceptual tools for managers in high-pressure, complex crisis situations. Topics include management and media, dealing with activists and interest groups, and surviving legal, legislative and regulatory challenges.
Strategy Beyond Markets (KPPIX-441-0)
"All economic systems are defined by ""rules of the game:"" laws, regulations, and implicit norms of behavior that structure market competition. Examples include: antitrust legislation; regulatory compliance requirements; privacy regulation and norms; intellectual property rules; product liability rules; barriers to exports; etc.
Successful companies excel at reacting to, and influencing, these rules. Disney, for example, successfully lobbied to extend the duration of copyright protection, thus prolonging its exclusive ownership of the Mickey Mouse character. In another example, Monsanto has long been seeking to overcome European Union regulatory barriers to genetically modified crops. Often, success in these ""non-market"" endeavors is critical for sustaining market competitiveness of a single firm or of a whole industry.
In this class you will learn how to think strategically about the rules of the game, and how to make the rules of the game work for your company."