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For questions related to Kellogg cases, please contact cases@kellogg.northwestern.edu.

Cases Published

DATE Title Author
2021 TREW Gear: Is Amazon the Trail to Growth? Jim Lecinski, Helena Bouchez
2021 Changing Banking's DNA: The Impact of Fintechs on Small Business Lending Sarit Markovich, Richard I. Kolsky, Charlotte Snyder
2021 Thank God It's Natural: A Distribution Dilemma Jim Lecinski, Helena Bouchez
2021 Business in the Heart of Darkness: SOCO's Oil Exploration in the Virunga National Park Ameet Morjaria, Charlotte Snyder
2021 The Harder We Fall: The We Company's 2019 IPO Fiasco Sarit Markovich, Evan Meagher
2020 BARK: On a Mission to Make Dogs Happy Niko Matouschek, Luis Rayo, Susan Springer
2020 Turnaround Tales: Changing Employee Attitudes to Effect Organizational Change Niko Matouschek, Luis Rayo, Katharine H. Kruse
2020 PlayStation 5 Launch Michal Maimaran
2020 Kaffee Kostuum: A Dilemma in Retail Financials Jan A. Van Mieghem, Robert Boute
2020 Ant Technology Group: Accelerating Toward Business-Facing Solutions Sarit Markovich, Charlotte Snyder
2020 Hillshire Farm: Growth Opportunities in Snacking Neal Roese, John Pavlus
2020 Allstate, Advisor Pro, and the High Stakes of Interpreting Ambiguous Data Joel K. Shapiro, Theodore Anderson
2020 Lyric Opera of Chicago: Should a Classic Brand Change Its Tune? Jim Lecinski
2020 Armadio da Sorella: Subscribing to My Sister's Closet Achal Bassamboo, Sunil Chopra, Martin Lariviere
2020 Sony Computer Science Laboratories: Sustaining a Culture and Organization for Fundamental Research Masahiro Toriyama, Mohanbir Sawhney, Katharine H. Kruse
2020 Marketing ANGI Homeservices Aparna Labroo, Kathryn Bostwick
2020 SpotHero: Driving Growth in the Startup World Kevin McTigue, Elan Mosbacher
2020 Should I Rent My Condo? Assessing Risks of a Property Investment Craig Furfine
2020 Blue Apron: Innovation in Advertising Kevin McTigue
2020 Purell: Reinvigorating a Leader Kevin McTigue

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