Journal Article

"In a Pandemic, We Buy What We Know"

Harvard Business Review
Author(s)

Gregory Carpenter

Chelsea Galoni

Hayagreeva Rao

Date Published: 2021
Citations: Carpenter, Gregory, Chelsea Galoni, Hayagreeva Rao. 2021. "In a Pandemic, We Buy What We Know". Harvard Business Review. (On-line edition)
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