Entrepreneurship is a career path for many students upon graduation or later in their career. Launching a new venture raises unique challenges given that a sustainable business model has yet to be determined and financial resources are initially limited. This pathway offers a curriculum that combines strategy, finance, organizations, and marketing in pursuit of successful new venture creation. The pathway includes a sequence that allows interested students to develop and launch new companies (KIEI 462, 464, and 466), coupled with courses that develop discipline-based skills of particular relevance to building new firms.
Faculty sponsors: Ben Jones (Strategy), Mitchell Petersen (Finance)
2 | Building-blocks
Entrepreneurial Finance and Venture Capital
Global Entrepreneurial Finance
Entrepreneurial Tools for Digital Marketing
Business-to-Business (B2B) Marketing
Entrepreneurship: Building Innovation, Teams, and Cultures
Introduction to Software Development
Digital Marketing Implementation and Strategy
Intellectual Property for Entrepreneurs
Intellectual Capital Management
*These two courses have significant content overlap and students should not take both courses.
3 | Industry-Focused and Experiential
Medical Product Financing and Commercialization
Real Estate Technology
Social Innovation: Designing for Change
4 | Nuvention (Cross-University)
NUvention courses offered through McCormick include discover, test, launch phases.