Case

Evaluating Vertical Integration at AB InBev Across the Globe

Author(s)

Craig Garthwaite

Sarit Markovich

Eugenio Gomez Alatorre

Andrea Meyer

This case is internally used at Kellogg and is not publicly distributed.

Date Published: 05/11/2018
Discipline: Strategy
Citations: Garthwaite, Craig, Sarit Markovich, Eugenio Gomez Alatorre, Andrea Meyer. Evaluating Vertical Integration at AB InBev Across the Globe. 5-118-002.
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