Journal Article

Rise and Fall - or Transformation? The Evolution of Strategic Planning at the General Electric Company, 19402006

Long Range Planning
Author(s)

William Ocasio

John Joseph

Date Published: 2008
Citations: Ocasio, William, John Joseph. 2008. Rise and Fall - or Transformation? The Evolution of Strategic Planning at the General Electric Company, 19402006. Long Range Planning. (3)248-272.
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