Loran Nordgren is a professor of Management and Organizations and a national bestselling author. Loran’s mission is to use behavioral science to make leaders and organizations better. His research has been published in leading journals such as Science, and his ideas are regularly discussed in prominent forums such as the Harvard Business Review. In recognition of his work, Professor Nordgren has received the Theoretical Innovation Award in experimental psychology. A former Fulbright scholar, he has twice received Kellogg’s Teacher of the Year award. As a practitioner, Loran has worked with companies throughout the world on a wide-range of behavior change problems, a process he calls Behavioral Design. Loran’s first book The Human Element: overcoming the resistance that awaits new ideas, spent multiple weeks on the Wall Street Journal Bestseller list.
Choice Architecture, Behavior Change, Motivation
Leadership, Influence, Organizational Change, Collaboration, Decision-Making
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