"You have to think about the generation of data as a strategic imperative. Results will only be useful if your data collection is done with a purpose."
— Florian Zettelmeyer, Faculty Director of PDAK
Businesses need analytics-savvy MBAs who are natural problem solvers and fluent in analytics so they can manage a team of data scientists and effectively use data. As a result, our teaching philosophy is designed to be relentlessly problem-driven while taking a deep dive into methods and applications.
To determine which data analytics courses to take, students should start by determining the level of expertise they’d like to achieve.
Last edited August 10, 2017. For any questions regarding this page, please email firstname.lastname@example.org
Are you a senior leader looking for more insight into data analytics? Our executive education programs can help you maximize your investment in big data.
Gain a working knowledge of data science to spark innovation and enhance marketing.
Discover how to effectively use the most important marketing data analytics methods.
Address unique business needs with tailored faculty lectures, classroom opportunities and case studies.