"You have to think about the generation of data as a strategic imperative. Results will only be useful if your data collection is done with a purpose."
— Florian Zettelmeyer, Faculty Director of PDAK
Businesses need analytics-savvy MBAs who are natural problem solvers and fluent in analytics so they can manage a team of data scientists and effectively use data. As a result, our teaching philosophy is designed to be relentlessly problem-driven while taking a deep dive into methods and applications.
To determine which data analytics courses to take, students should start by determining the level of expertise they’d like to achieve.
Kellogg offers a distinct Data Analytics Pathway designed to give students an in-depth, cross-functional study of analytics in business. Use this guide to determine which courses are most relevant to your career path.
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