The new rules of power and influence rely less on traditional command-and-control models and more on knowing the essential insights, frameworks, and tools needed to leverage your influence and drive outcomes. This program uniquely combines cutting-edge science with compelling interactive learning to equip you with the techniques and frameworks you need to work with and through others to drive organizational success.
Guided by our expert faculty in simulations, experiential activities and case studies, you’ll explore new and critical concepts such as social capital, networking, crowdsourcing, big data, data visualization, disruptive innovation, viral marketing, the science of persuasion, visual communication, reputation management, and more. You’ll also learn about recent discoveries in social networks that will enable you to enrich your social capital and unleash the power of influence as a leader.
This program will be offered in a live virtual format through spring 2021. Our live virtual programs are built to deliver a rich experience that’s comparable to our in-person programs. You will have the opportunity to engage with our faculty and your peers in live discussions and lecture sessions. You will come away with the tools to navigate and succeed in the new business landscape.
Learn more about The Strategy of Leadership with this half-hour long information session.
Leading in Today’s Dynamic World
Leadership That Promotes Action
Propel Results With Relevant Leadership
Brian Uzzi - Academic Director; Richard L. Thomas Professor of Leadership and Organizational Change Co-Director, Northwestern Institute on Complex Systems (NICO)
Steven Franconeri - Professor of Psychology, Weinberg College of Arts and Sciences; Director, Northwestern Cognitive Science Program; Professor of Leadership, Kellogg School of Management (Courtesy)
Loran Nordgren - Professor of Management & Organizations
Adam Pah - Clinical Assistant Professor of Management & Organizations; Associate Director, Research Assistant Professor, Northwestern Institute on Complex Systems (NICO)
Edward (Ned) Smith - Associate Professor of Management and Organizations, Kellogg School of Management; Associate Professor (by courtesy) of Sociology at Northwestern University; Faculty Affiliate, Northwestern Institute for Complexity (NICO)
“I had an opportunity to go to [any top-tier executive program]. I picked Kellogg because of the talented people who teach their programs. The biggest difference between this program and any other management program is the [teaching on] persuasion: how to persuade people and change things. I have never seen anything that even came close to what I've experienced here. I have nothing but accolades for this course and I would recommend it for anybody. “
Senior Executive Flight Standards Service, Federal Aviation Administration
“This is [my] first time [in] a Kellogg program, and I left feeling very satisfied and inspired. As someone in marketing, being able to influence consumers is key. This program took those same principles and applied them to my personal brand; breaking down how I can influence stakeholders to buy into my ideas and projects. The caliber of professors and classmates was top notch. I would go back again in a heartbeat.”
SVP Marketing and Creative, Scripps Networks Interactive
“This is one of the best programs that I ever attended because of how [applicable] the concepts were to my leadership role within the organization. It is amazing to see how powerful [my] strategic network can be and how [I] can use it to better persuade and influence people around [me].”
Distribution Vice President, SABMiller El Salvador
Brian Uzzi / Academic Director
Please contact us to schedule an advising session