Leading and Sustaining a Culture of Innovation

Cultivate a leading edge organization

Streamlining and cost-cutting may yield short-term earnings gains, but winning managers know that the key to value creation and sustained growth lies in innovation — continuously seeking opportunities to create value whether by launching new products and services, entering new markets or rethinking key processes.

This intensive program takes you through all of the essential elements of creating, leading and sustaining a culture of innovation. Our expert faculty and industry-practitioner experts will guide you through an exploration of how to instill an innovation mindset within your organization; identify, resource and commercialize innovation opportunities; foster innovative behaviors and values; build innovation capabilities and create an agile and innovative organization. Every participant will be coached on how to create their own innovation strategy and culture plan.

Thomas Kuczmarski / Academic Director

Who Should Attend

  • Executives who initiate, drive and lead innovation strategies in their organizations
  • Senior executives, division presidents, vice presidents and directors who are ready to challenge traditional approaches to innovation
  • Multiple participants from the same organization who share innovation responsibilities

Key Benefits

  • Create your own innovation strategy and culture plan
  • Learn to lead the creation of an innovative culture within your organization and empower your employees to sustain it
  • Become skilled at identifying, prioritizing, resourcing and commercializing innovation opportunities
  • Create the behaviors and incentives that foster innovation in your organization
  • Acquire tools and techniques for effectively leading and motivating innovators

Program Content

Understanding Innovation Best Practices

  • Seek the balance between strategy, process and culture
  • Apply them to your own organization

Creating an Innovative Culture

  • Identify key examples of leadership styles that foster innovation
  • Secure management commitment to create an innovative culture
  • Know when, how and why to reward risk and failure as well as success

Discovering the Leader Within

  • Become a "Peopleship" leader
  • Define your current values framework and leadership approach
  • Develop your leadership profile and uncover your hidden challenges
  • Create your own personal leadership-vision statement

Activating Values-based Leadership

  • Discover the values and norms of effective organizations
  • Learn to rejuvenate your workplace

Leading the Growth Process

  • Identify innovation and growth opportunities
  • Grow entrepreneurship inside the organization
  • Lead disruptive innovation

Leveraging Intellectual Capital and Technology

  • Make informed investments in technology innovation
  • Understand and manage your intellectual-asset portfolio

Implementing Innovation

  • Develop new services
  • Build and manage strategic alliances for innovation
  • Create an agile organization to accelerate decisions

Faculty

Thomas D. Kuczmarski - Academic Director; Adjunct Lecturer of Executive Education with the Center for Research in Technology & Innovation (CRTI)

James Gerard Conley - Clinical Professor of Innovation & Entrepreneurship

Robert A. Cooper - Adjunct Lecturer of Executive Education

Harry M. Kraemer - Clinical Professor of Strategy, Kellogg School of Management

Susan Smith Kuczmarski - Leadership Expert and Social Scientist

Elizabeth Pontikes - Visiting Associate Professor of Management & Organizations

Andrew Razeghi - Adjunct Lecturer of Marketing

Mohanbir Sawhney - McCormick Foundation Chair of Technology; Clinical Professor of Marketing; Director of the Center for Research in Technology & Innovation

Mary Ellen Weber - Former Astronaut and Managing Director Stellar Strategies, LLC.

Edward Zajac - James F. Bere Professor of Management & Organizations

CPE Credits

Continuing Education Credit
This program is registered with the National Association of State Boards of Accountancy and is recommended for 31.50 CPE credits.

Continuing Professional Education Information
The Kellogg School of Management, Northwestern University is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org.

All Kellogg programs that qualify for CPE credits do not have pre-requisites. Advanced readings and case preparation is required. A packet of course materials is emailed to all participants before the program begins.

All Kellogg programs are group-live or internet-based. Program level: Advanced. For more information regarding administrative policies such as complaints and refunds, please contact our office at 847-467-7000.

What Participants Say

“Within two months of having attended the program, our organization has adopted a creative and forward-looking strategy for our digital platforms. This program is a must for all senior leaders.”
COO/CFO, Capital Public Radio, Sacramento, CA Area

“Overall, an excellent and high standard experience.... This was my second course at Kellogg and I plan to do another course in the near future.”
Auditor / Consultant, Navin Kukadia

“I have attended executive education programs at [multiple top-tier institutions] and I can honestly say that my Kellogg course was the most relevant and applicable course that I have taken. I am confident that I will use the tools and resources from the course in my daily work.”
Strategy Management, Grupo CHRISTUS MUGUERZA

Personal Consultation

Please contact us to schedule an advising session

2019 Sessions

November 11-14, 2019

Start: November 11 at 8:30 AM

End: November 14 at 4:15 PM

Evanston campus

$7,900

Fee includes lodging and most meals

2020 Sessions

April 27-30, 2020

Start: April 27 at 8:30 AM

End: April 30 at 4:15 PM

Evanston campus

$8,150

Fee includes lodging and most meals

Sept. 28 - Oct. 1, 2020

Start: September 28 at 8:30 AM

End: October 1 at 4:15 PM

Evanston campus

$8,150

Fee includes lodging and most meals

Kellogg School of Management

James L. Allen Center
2169 Campus Drive, Evanston, IL 60208
Directions
847.467.6018