8:30 am |
Optional Networking Session
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9:00 am |
Welcome
Gregory Carpenter, James Farley/Booz Allen Hamilton Professor of Marketing Strategy; Director of the Center for Market Leadership; Faculty Director, Kellogg Markets and Customers Initiative (KMCI), Kellogg School of Management
Jim Stengel, President/CEO, The Jim Stengel Company
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9:15 am |
The Nexus: The New Convergence of Art, Technology and Science
Introduction: Francesca Cornelli, Dean; Donald P. Jacobs Chair of Finance; Kellogg School of Management
Julio Ottino, Dean; Robert R. McCormick School of Engineering, Northwestern University
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9:45 am |
Leadership Journeys - Moving from Big to Small
Moderator: Caroline Lombardi, Egon Zehnder
Sophie Bambuck, Chief Marketing Officer; Everlane
Jonathan Bottomley, Chief Marketing Officer; Boll & Branch
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10:30 am |
Break
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10:40 am |
Keynote
Moderator: Pree Rao, Consultant and Head of North America Chief Marketing Officers Practice; Egon Zehnder
Fernando Machado, Chief Marketing Officer; Activision Blizzard
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11:10 am |
Changing the Narrative – Embracing Your Full Identity as a Leader
Moderator: Charlie Beasley, Consultant; Egon Zehnder
Julie Haddon, Owner; Chicago Red Stars
Thomas Ranese, Vice President; Global Marketing, Uber
Lou Aversano, SVP, Global Chief Brand Officer; Cigna
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11:50 am |
The Growth Triple Play: Creativity. Analytics. Purpose.
Moderator: Jeff Jacobs, Partner; McKinsey & Company
Mallika Monteiro, EVP, Chief Growth, Strategy & Digital Officer; Constellation Brands
Brian Solis, Global Innovation Evangelist; Salesforce
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12:30 pm |
A Conversation with the President & COO JetBlue
Moderator: Stephen Selwood, Consultant; Egon Zehnder
Joanna Geraghty, President; JetBlue
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1:00 pm |
Closing Remarks
Gregory Carpenter & Jim Stengel
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1:30 pm |
Optional Networking Session
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