Advanced Analytics for Sales Leaders will teach you how to integrate data for more efficient and effective decision-making on sales and revenue generation, using predictive models to better value your customers. You will learn to evaluate, test and make adjustments—getting the right salespeople doing the right things for the right customers, driving improved sales and profit.
This is our newest program, providing sales leaders with the skills and frameworks necessary to lead and nurture an analytically driven sales organization. This three-day program provides a thorough overview of how current and aspiring sales leaders can use cutting-edge analytics techniques and technologies to drive greater sales success and profitability.
“In today’s data-rich environments, it can be tempting to measure broadly, then cherry-pick the results that seem most compelling. But just because data are widely available doesn’t mean everything is meaningful. In fact, the breadth of data availability is precisely why business leaders need to be more specific and discerning when choosing what to measure to improve outcomes.” Joel Shapiro, Academic Director
This program is offered in a live virtual format. Our live virtual programs are built to deliver a rich experience that’s comparable to our in-person programs. You will have the opportunity to engage with our faculty and your peers in live discussions and lecture sessions. You will come away with the tools to navigate and succeed in the new business landscape.
Please contact us to schedule an advising session
Utilizing a Sales Analytics Strategy to Generate Sales Value
Quantifying and Managing Sales Opportunities for Long-Term Benefit
Achieving Sales Analytical Maturity with Exploratory and Predictive Analytics
Taking Action and Knowing What Works through Prescriptive Analytics
Building and Leading a Smart Sales Organization
Joel K. Shapiro - Clinical Professor of Managerial Economics & Decision Sciences