Every interaction with a current or potential donor, board member or key stakeholder is a high-stakes opportunity for impact. As leaders of nonprofit organizations, you are uniquely positioned to bring in stakeholders based on how you articulate and fulfill your mission. Nonprofit organizations can be the conduit through which funders and partners make a difference in communities and throughout the world. Let us help you enhance your influencing skills to deepen stakeholder relationships and increase dollars to support your mission.
There are fundamental differences between fundraising and sales, and yet, there are many lessons to be learned from both industries. In this program, Kellogg School of Management faculty will offer best practices from the sales industry, coupled with practical tools to rethink the way your organization approaches fundraising. You will learn a set of high-impact selling skills that will allow you to better understand the needs of your donors and stakeholders so you can make ambitious and meaningful requests.
In a series of highly interactive and engaging sessions, faculty from the Kellogg School and the renowned Kellogg Sales Institute will share theories and frameworks that nonprofit leaders can apply to their organizations. Designed for nonprofit executives, senior leaders and board members, this program will provide an opportunity for leaders to reimagine their approach to fundraising.
How is this different from Advanced Fundraising: Accelerating Your Development Strategy?
This program focuses on leaders developing a sales mindset and approach to fundraising, whereas the Advanced Fundraising program is for those responsible for the functions of fundraising - tactics and management.
Learn a new approach to fundraising
Get Good at Getting Great
Develop and Perfect Your Organization’s Origin Story for Modern Times
Uncover New Pathways for Action through Questions
Build Deep and Lasting Connections through Empathic Listening
Lead Reconnaissance Conversations with Stakeholders to Map their desired Progress
Bringing it all Together
Making it Stick
It doesn’t matter how much you learn in this course. What matters is how much of what you learn you remember, and appy! The “forgetting curve” is real and we don’t want you to lose 90% of what you learn in just a few weeks after the course ends! To keep the work of this course alive, and to support your ongoing journey after this course, our final session of the course will…
Elise Madrick - Associate Director, Nonprofit Executive Programs
Andrew W. Sykes - Adjunct Lecturer of Innovation and Entrepreneurship
Liz Livingston Howard - Clinical Professor of Management; Executive Director of Nonprofit Executive Education
Nonprofit Management Programs are held at Northwestern University's Chicago Campus.
340 East Superior Street
Chicago, IL 60611
Chicago Campus Parking Map - Please Note: the Huron Superior Parking A lot and the Erie Ontario Parking C & D lots are available to the public and should be used when attending programs at Wieboldt Hall.
The deadline for registration is 10:00 am one business day prior to the program start date.
Up to 50% scholarships are available for all of our nonprofit executive education programs for those working in nonprofit organizations. All applications are initially submitted at the full list price. Each is reviewed by our registrar and any scholarships granted will be reflected in the amount applied to your invoice or charged to your credit card.
Hospitality during the Program
We strive to provide healthy meal choices for our participants for breakfast, lunch and breaks. We typically provide a range of choices, including some vegetarian-friendly and gluten-avoidant selections. We cannot meet all dietary preferences, but we will do our best to accommodate health restrictions, religious restrictions and food allergies.
Participants are responsible for booking their hotel accommodations during their stay in Chicago.
Participants must notify the Program Manager five business days in advance of the program start date if they are unable to attend. Otherwise, participants will be charged 20% of the stated program fees.
When canceling a program registration, participants may choose to rollover their payment to a future program or receive a refund. Participants are allowed two rollovers, after the second rollover, participants forfeit the money paid to the Center for Nonprofit Management.
*Refund or rollover must be requested at the time of the program cancellation. Once a program payment has been rolled over, a monetary refund is no longer an option. The participant must continue with the rollover process.
THIS PROGRAM IS APPROVED BY THE CFRE TO AWARD CONTINUING EDUCATION CREDITS
Full participation in this Kellogg Nonprofit Executive Education program entitles you to 14 points in Category 1.B—Education of the CFRE International application for initial certification and/or recertification.
Note: Participants who wish to apply for continuing education points on their CFRE application for initial certification and/or recertification will be able to access a tracking form on the course site, once they register for the program.
Please email or call us if you would like additional information about Nonprofit Programs