In this special section of Kellogg magazine, we bring you articles from our online magazine, Kellogg Insight — your source for the latest faculty research and ideas.

Kellogg Insight features articles, videos and podcast episodes that spark new ideas in lifelong learners and inspire those looking to advance their careers. Sign up to receive emails customized with stories most relevant to you.

Visit insight.kellogg.northwestern.edu to subscribe.

A Better Way to Understand How Consumers Feel About Your Brand Based on the research of Aron Culotta and Jennifer Cutler >> Read More	The Surprisingly Short Journey From Ivory Tower to Patent Office Based on the research of Mohammad Ahmadpoor and Benjamin F. Jones >> Read More
When Potatoes Brought Peace Based on reasearch of Murat Iyigun, Nathan Nunn and Nacy Qian >> Read More	What a Difference a Year (with a Consultant) Makes Based on the research Miriam Bruhn, Antoinette Schoar and Dean Karlan >> Read More
When to Own a Decision and When to Delegate Based on the research of Brian J. Lucas and Loran Nordgren >> Read More