||© Nathan Mandell
Equity Conference held March 9, spotlighted the
current golden era of private equity, which keynote
speaker Robert E. Grady, managing partner of Carlyle
Venture Partners, said has greatly benefited the U.S.
Kellogg School conferences:
Conference — April 15-16, 2005
Business Conference — April 20, 2005
Business Conference — May 11, 2005
create intellectual capital while testing student leadership
Deborah Leigh Wood
it comes to hosting quality conferences, the Kellogg School
excels, mainly because of the second-year students who organize
them, says Debra Steele, coordinator of special events at
last three years, Kellogg has orchestrated 36 conferences,
most of them sold to capacity, attended by students, alumni
and guest speakers from around the world. After undergoing
a training program, conference coordinators set to work establishing
a theme, soliciting sponsors and recruiting experts to deliver
keynote speeches and participate on panels, among other details.
to delivering valuable content for both practitioners and
scholars, the conferences give student coordinators "a
wonderful leadership opportunity that will serve them well
when they graduate," says Gina Chiasson, assistant director
of corporate relations, who, along with Steele, leads the
initiatives included the Oct. 27 Finance
Conference, which focused on restoring public
confidence in light of corporate scandals. Business and financial
institutions must employ in-house programs that go beyond
the requirements of the Sarbanes-Oxley Act, said keynote speaker
James Dollive, executive vice president and CFO of Kraft Foods.
Conference, held Nov. 17, featured FBI Director Robert Mueller,
who said that after 9/11 his priorities switched from running
a crime-focused organization to one that combats terrorism.
To make that switch, he said, "You have to identify leaders
within your organization and make them part of your team."
Business Association Conference on
Jan. 19 focused on succeeding professionally while also balancing
family obligations. Clif Bar CEO Sheryl O'Loughlin '94 said
merely acknowledging the tension of that challenge can help
women make good choices.
Equity Internship Program gives students firsthand
in its second year, the Private
Equity Internship Program (PEIP) at the Kellogg
School gives first-year students the opportunity
to work at a private equity firm in the Chicago
area for eight weeks in the summer.
firms benefit because they have talented students
working for them. The students benefit because
it greatly accelerates their learning of private
equity," says Derrick
K. Collins, clinical assistant professor of
finance at Kellogg. Collins oversees PEIP and
advises interns on writing a case study of the
host company, a component of the internship.
interns receive a half-credit and $1,000 a week,
supported by the Levy
Institute for Entrepreneurial Practice at
the Kellogg School.
Conference emphasized the importance of flexibility,
innovation and creativity to reach consumers in an increasingly
competitive marketplace. One good example is consumer ethnography,
or "deep hanging-out with consumers," said John
F. Sherry Jr., Kellogg School professor of marketing.
word-of-mouth turns out to be the best form of marketing,
said second keynote speaker Gary Briggs '89, vice president
and general manager of eBay Canada.
Feb. 12 Latin
American Business Conference, Bruce Boren '95, CEO
of Televisa Networks, said his company's rapid global growth
is indicative of burgeoning trade between Latin America and
culture and goods flow throughout the world, its business
leaders grapple with how to offer improved goods and services
and still remain competitive, said experts at the Feb. 26
Business Conference. For the first time, the conference
merged the Asian and Indian business conferences.
is one company that has successfully made the transition,
said Akira Chiba, president of Pokémon USA. The Japanese
company markets its products in five languages. On the other
hand, some storefront businesses in Asia engage in piracy
to compete and are now facing litigation and shutdowns, said
Guy Bouchet '94, vice president at A.T. Kearney.