If the Internet revolution was big, the biotech era will be
colossal. The link between test tubes and MBA's may seem tenuous,
but Kellogg's new biotechnology major will create management
leaders to propel this emerging industry toward its utopianand
Kellogg's executive education programs celebrate 50 years
of lifelong learning. Here's how Kellogg turned a great idea
into an international phenomenon.
Some of them graduated a half-century ago, but these alums
still hold fond memories of the business school that became
Kellogg's Marketing program is perennially ranked No. 1 in
national surveys. The newly published Kellogg on Marketing
reveals exactly why that praise is deserved.