Innovation-driven growth at the organizational level requires a multidisciplinary approach. To achieve that growth, leaders must adopt a strategy for fostering new thinking and, blueprint in hand, convey that strategy both laterally and vertically. It all comes down to the communication: disseminate knowledge and best practices, and work toward organization-wide acceptance, from planning to execution.
Kellogg’s expert faculty offers the latest in the strategy of innovation, effective techniques for adopting it across the organization, and a step-by-step approach to design thinking, product development and tactics. Whether participants are already well versed in innovation and growth or are seeking out a sound foundation in the fundamentals, they’ll return to the office with a fresh perspective, the process for implementing cultural transformation and the strategic agility to iterate and improve.
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Successful innovation management requires highly trained leaders who can ignite the creative spirit and create a culture of innovation. In this program, you will develop the skills and tools you need to instill an innovation mindset within your organization and inspire your people to higher levels of creativity.
Emphasizing action, this program teaches a market-tested framework that has delivered sustained double-digit growth in revenues and margins for major global brands. You’ll leave with a business growth strategy and actionable agenda for driving growth within your organization.
This outcomes-oriented program teaches a proven process for achieving market-driven business growth through a well-designed innovation strategy. Take home practical solutions you can deploy immediately to ignite sustainable, profitable growth in your company.
This hands-on program from the Kellogg School of Management and Segal Design Institute at Northwestern provides leaders with the tools to incorporate design thinking into their innovation strategy and communicate innovation across their organizations.