Marketing Department at Kellogg

  • Lakshman Krishnamurthi
    Lakshman Krishnamurthi
    Professor Lakshman Krishnamurthi teaches Marketing Strategy & Pricing in a variety of programs. Professor Krishnamurthi is also the Academic Director of the executive program on Pricing Strategies & Tactics, a position he has held since 1995.
    Photo © Nathan Mandell

As chair of the marketing department I would like to add my personal welcome to visitors of the department's website.

For decades, Kellogg has been the recognized leader in marketing. Why? Because to us, marketing is more than a function or discipline. It’s a mindset: a way of looking at the world that is customer-focused, insight-driven and ever-evolving. We apply an innovative, multi-discipline, research-based approach to developing and testing new theories and educating the next generation of leaders. The result? Our graduates lead organizations that create new markets and deliver superior customer experiences that produce sustainable growth.

On our website you will find a brief history of the department, bios of the department faculty, descriptions of courses taught in the Master of Business Administration (MBA) program, requirements for completing a major in Marketing, information concerning the Ph.D. program, and executive programs offered by the department.

 Eric T. Anderson
Hartmarx Professor of Marketing
Chair of Marketing Department
Director of the Center for Global Marketing Practice 
Eric T. Anderson