October 1 – 2, 2014, Allen Center, Northwestern University, Evanston, IL

2014 Kellogg Marketing Leadership Summit

David Edelman

Breakthrough growth through real-time engagement delivery

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Uwe Ellinghaus

Driving Relevance Through Digital Disruption

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Adrian Farina

Reinventing the Marketing Function

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Rory Finlay and Dick Patton

Talent Spotting for Tomorrow, Not Today

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Robert Kozinets

The Brand Ménage à Trois: Intimate Engagements with Social Media
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Social Brand Engagement: A New idea
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Meredith Levien

Native advertising examples:

Extra Virgin Suicides, Dialect Quiz, Emirates 

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