Journal Article

Distinct Threats, Common Remedies: How Consumers Cope with Psychological Threat

Journal of Consumer Psychology
Author(s)

DaHee Han

Adam Duhachek

Derek D. Rucker

Date Published: 2015
Citations: Han, DaHee, Adam Duhachek, Derek D. Rucker. 2015. Distinct Threats, Common Remedies: How Consumers Cope with Psychological Threat. Journal of Consumer Psychology.