for a better life
Goggins what she is most proud of and the 1979 Kellogg
School graduate will tell you it's the contribution she has
made to the well-being of people around the world.
As worldwide chairman
of Johnson & Johnson's consumer and personal care group and
a member of the executive committee, Goggins has global responsibility
for six of Johnson & Johnson's business areas. Brands under
her helm include Johnson & Johnson Baby, Aveeno, Neutrogena
"I've been lucky
to inherit some of the best-loved brands in the world," says
Goggins. "I want more people to know these brands, and I want
to leave these brands as strong as, or stronger, than they
were when I inherited them."
In her four years
as worldwide chairman, Goggins has renewed the company's focus
on growth both in terms of brand equity and geography. She's
also worked to develop the company's leadership.
"Kellogg has been
an important source of talent for my group," says Goggins.
Her years at Kellogg have also played a key in her own success.
"A lot of what we do is marketing," says Goggins. "We market
products, ideas and capabilities. At Kellogg, I received a
wonderful broad-based marketing education that I use every
In addition, the
Kellogg School prepared Goggins to manage factors external
to the company. "It's easy in business to get insular and
look only at what you're doing," notes Goggins. "You can miss
big opportunity and big threats if you don't continually broaden
Given her background,
it's no wonder Goggins ended up where she is today. As an
undergraduate at the University of Wisconsin, she was certain
she would pursue a science career. Then a friend encouraged
her to take a marketing course in her junior year. Goggins
found the class so engaging she switched her major to marketing
- paving her way to Kellogg.
In 1981, soon after
graduating from Kellogg, she began working at Johnson & Johnson,
where she will celebrate 24 years this November. In that time,
Goggins has held many key positions in the company, including
director of marketing of Johnson & Johnson GmbH in Germany
from 1990 to 1992, president of Johnson & Johnson Canada from
1992 to 1994, president of the consumer products company from
1995 to 1998, and company group chairman from 1998 to 2001.
Being a woman in
an often male-dominated field hasn't bothered Goggins, who
cites the fact that about 40 percent of the executive community
at Johnson & Johnson is composed of women. "I've never faced
any setbacks or discrimination due to my gender," she says.
"We have a lot of women in key positions and a lot of special
programs for women, all of which are built around the concept
that all individuals share responsibility for helping women
advance within the company."
Goggins is especially
proud of the company's Women's Leadership Initiative, created
to support leadership development of the firm's global female
employees, and of the Smith College Consortium, an intense
women-only business program held each year at Smith College.
What advice does
Goggins have for other women looking to follow in her footsteps?
Join firms that offer "good training programs, a good track
record at promoting female employees and [the opportunity]
... to maintain a good work/life balance."
Goggins says she
was lucky to find Johnson & Johnson early in her career. "I
had no idea how much the company would contribute to my personal
growth and to the growth of my career," she says.
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