Annual Kellogg Marketing Competition (AKMC)
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The Annual Kellogg Marketing Competition (AKMC) is an event at Kellogg where teams of students market real products to the Kellogg community.

Students create STP (segment, target, and positioning) plans and promote their products throughout the school. These marketing activities culminate in a sales extravaganza during a Kellogg TG.

Whether you want to test your marketing prowess or witness the creativity of Kellogg students, please join us for some guaranteed fun!

 

Upcoming Events:

The big TG selling event is coming up quickly - Nov. 7th at 5pm in the Atrium. It is one of the craziest TGs of the year and you don't want to miss it!

Many thanks to AKMC's sponsors:

Johnson & Johnson - Platinum Sponsor


TBA - Gold Sponsor

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2008 Kellogg School of Management, Northwestern University