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MGMT-955A: Strategies for Growth- Spring 2015

As part of Kellogg’s mission to develop growth-minded leaders, we are introducing a suite of new courses that focus on effectively scaling a business.  In MGMT 955A - Strategies for Growth - we will connect frameworks from economics and strategy to the experiences of firms attempting growth initiatives to illustrate why some businesses can scale successfully while others struggle.
The cases and examples in the course will focus on “middle market” companies – organizations that are beyond the initial startup stage and are explicitly looking to expand their business.  The case materials include first-person accounts of the challenges of growth for these companies, as collected in interviews conducted for the “Roadside MBA” project (www.roadside-mba.com).  The cases will be supplemented with discussions of strategy frameworks that can be used to extrapolate from experiences of these specific firms to general insights about growth and scaling.