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Kellogg Students in the Media


These NFL players know football is a business – 03/05/08
From the article: A brainchild of the NFL Players Association, the NFL and several professors, the Business Management and Entrepreneurial Program has become a sports business wunderkind...Each school is differentiated by its area of expertise: real estate/entrepreneurship at Wharton, sports business at Stanford, brand/franchise management at Northwestern's Kellogg School and entrepreneurial/business management at Harvard.


SportsBiz: Preparing for life after the NFL – 03/05/08
From the article: At Northwestern’s Kellogg School of Management, 23 current National Football League players and one retired player, Lance Legree, just spent four days immersed in classes and study groups at the James L. Allen Center. While other NFL players worried about potential freeagent contracts, this group tackled money in a different way.


Why Trading on News Stories Could Actually Be Profitable – 03/04/08
From the article: In a new study, Joseph Engelberg, a PHD candidate at Northwestern University's Kellogg School of Management, looks at Dow Jones Newswire stories surrounding earnings announcement between 1999 and 2005 to see if they can explain some of the post earnings drift ... Engelberg found that the occurrence of negative terms did seem to do a good job of predicting the post earnings drift. A portfolio of stocks consisting of long positions on stocks with no negative words and short positions on stocks with the highest level of negative words earned one percent per month abnormal returns.


2008 Job Outlook for New Grads – 03/01/08
From the article: Students who prepare themselves and who have spent time honing their skills should find themselves in demand, says Matt Krehbiel, a student getting his MBA at the Kellogg School of Management at Northwestern University in Evanston, Illinois, a suburb of Chicago. Krehbiel, 29, will graduate in late June. He has already landed a job as an assistant brand manager at Procter & Gamble in his native Cincinnati. "It is a tough environment, but companies are always looking for top talent," he says.

El Mercurio (Chile)

Expertos de la Universidad de Kellogg asesorarán a ALTO en su internacionalización – 02/17/08
Profile of a current student "Global Lab" project. Global Lab is an experiential learning course that provides a hands-on opportunity for students to apply classroom knowledge to a real-world problem.

Wall Street Journal

Coke, Clydesdales Score With Super Bowl Viewers – 02/04/08
Coverage of the 2008 Super Bowl ads includes comments from Matt Krehbiel '08 and Tiffany Tyler '09, both current students who participated in the Kellogg School Super Bowl Advertising Review.

WFLD-TV (Chicago)

News at Nine – 02/03/08
Story features footage of the Kellogg School Super Bowl Advertising Review panel. Clinical Professor of Marketing Tim Calkins and student Tiffany Tyler ’09 comment on the Kellogg program.


Applicant Update: Getting the Good News About B-School; Why the B-schools admissions process is so nerve-wracking—and why I nearly swallowed the phone when Kellogg called to say "Yes" – 01/31/08
A first-person account, from recently admitted MBA candidate Brandon Cornuke, of what happens when you answer the phone and someone says, "I have some very good news for you. I'm calling to let you know that you've been admitted to Kellogg."

Chicago Tribune

Capitalizing on new ideas – 01/17/08
The Kellogg School’s Larry & Carol Levy Institute for Entrepreneurship is highlighted. From the article: Seventy seven percent of the faculty have started or owned entrepreneurship enterprises or still have them, which gives students access to a wide array of experiences. In addition to MBA courses, students have the opportunity to participate in 87 experiential learning activities, which include internships and entrepreneurship in residence where a student is matched with an entrepreneur.

Advertising Age

Broadcast TV Ratings Start to Strain – 01/14/08
The article quotes current student Matthew Krehbiel '08, who says he depends on word of mouth recommendations for current network TV viewing. "When there are less new shows, it probably affects the number of recommendations I get."

Clear Admit Blog

‘Tis the Season: MBAs Give Toys, Tips, Time – 12/20/07
Blog chronicles ways in which Kellogg students give back during the holiday season through Business with a Heart (BWAH).


How To Stand Out from the Herd – 11/06/07
From the article: If you're applying from an area of business that's heavily represented in b-schools, chances are your higher-ups will often have an MBA. Matt Milanovich, a first year at Northwestern's Kellogg and a former consultant, took advantage of these available resources before applying. After starting on his application, Milanovich asked co-workers who already had MBAs to answer his questions and help walk him through the process. He also managed to get recommendations from managers who had an understanding of the business school experience—something that's not always possible for non-traditional applicants. "As a consultant you want to make the most of the contacts that you have," says Milanovich who had four years of work experience before applying.

Mad Money (CNBC)

Da Bull vs. Da Bear – 10/12/07
Bears linebacker and Kellogg Part-Time MBA Program student, Hunter Hillenmeyer, appears on CNBC's "Mad Money" segment with Jim Cramer to discuss stocks.

Shanghai Daily (China)

MBA Students Help Tibetan Villagers – 09/03/07
From the article: Villagers in Tibet Autonomous Region will benefit from an eight-week project by Master of Business Administration (MBA) students from the United States. The group of eight students from the Kellogg School of Management at Northwestern University came up with tourism promotions, marketing strategies for local handicrafts, and educational and employment surveys for Tibetan youngsters in the Kham area on the border of Tibet Autonomous Region, Sichuan Province and Yunnan Province.

Anderson Cooper 360 (CNN)

Kellogg students on a KWEST trip were in the crowd for Anderson Cooper’s live taping in New Orleans.

Net Impact Press Release

Congratulations to the six winners of the 2007 Net Impact Green Challenge! – 07/12/07
Jeff Crystal '07 placed first in the "Campus Greening Initiative" category for creating a 25% reduction in paper usage and increasing recycling rates by 20% through awareness and policy changes as the 2006-07 president (and founder) of the student-run Kellogg Greening Initiative.

El Mercurio (Chile)

President of Unifood elaborates on the plans for his gastronomical group after sale to Spanish Areas – 06/03/07
Interview with current EMBA student Jacques Albagli (EMP-67) in which he discusses his case-study collaboration with Clinical Professor of Marketing Timothy Calkins. Albagli says, "It is possible that this Chilean case will be taught in the best universities in the world. Part of what we do in Kellogg is to write papers about our firms and I had the interesting opportunity of working with Tim in developing a marketing plan to relaunch Pollo Stop in Chile."


Big Fish Seek Small Ponds – 05/01/07
This article about MBA candidates who are recruited by companies to work in smaller cities, like Modesto, Calif. or Minneapolis, features the experiences of current Kellogg School students Elizabeth Mahler '07 and Johanna Abbinante '07.


Educating future education leaders – 03/19/07
Summary of the first Education Leadership Case Competition, in which the Kellogg School's student team took second place.

Inside Bay Area (San Francisco, CA)

MBA students try to fix Oakland schools' budget; Teams from universities compete to find solutions to district's woes – 03/03/07
Coverage of The Education Leadership Case Competition at the Haas School of Business, in which the Kellogg School's team took second place.