Kellogg in the News

NPR Morning Edition

Chinese Shoppers Set Record for ‘Singles Day’ Shopping Spree – 11/11/14
Quotes Professor Alexander Chernev, who said that the Singles Day sales are unlikely to catch on in the U.S. because shopping days are relatively routine for Americans, compared with China's emerging middle class.

The Globe and Mail

How Kraft turned less into more – 11/11/14
Reviewer of Senior Fellow Sanjay Khosla and Professor Mohan Sawhney’s book Fewer, Bigger, Bolder writes, “This is a fascinating book, with many real-life stories from the authors’ experience, a sensible approach to growth, and details on how to make the idea of fewer, bigger, bolder come alive in your company.”


Nestle Pits Insiders in Competition to Become Next CEO – 11/10/14
Quotes Professor William Ocasio, who said that Nestle’s grooming of insiders may lead to “groupthink.”

The Economist

Dual MBAs: The world keeps coming to China – 11/10/14

Article reports that alliances between Western schools and Chinese universities are increasing and mentions Kellogg’s joint EMBA with Guanghua. The interest in China is partly due to the rising number of Chinese people taking the GMAT and the falling number of Americans taking the test.

Chicago Tribune

ISIS Power unplugs from name – 11/09/14
Quotes Professor Tim Calkins, who said, “The problem is that ISIS has really taken control of that brand. So any company that is using anything similar to that has a problem. People are very quickly going to connect the terrorist organization to that name."

Crain’s Chicago Business

Has co-working jumped the shark in Chicago? – 11/08/14
Quotes Professor William Bennett, who runs co-working space Level and said, “Our goal is not to outsource for larger companies. But when I talk to them, it sounds like a lot of them are trying to figure out how to be more creative and attract more vibrant groups of employees.”

Chicago Tribune

Risky bonds prove costly for Chicago Public Schools – 11/07/14
Quotes Chair of the Finance Department Kathleen Hagerty, who said, “There's always a reason why these deals offer cheaper rates. The investment banks are smart, and they aren't doing you any favors."

Harvard Business Review

Research: How Female CEOs Actually Get to the Top – 11/06/14
Article quotes Dean Sally Blount, who said, “If we want our best and brightest young women to become great leaders…we have to convince more of them that … they should be going for the big jobs.”


A Reasonable Energy Plan to Keep the Economy Humming – 11/05/14
Article by Professor Harold Sirkin argues for an energy plan with increased transparency, better monitoring of methane emissions and infrastructure investment.

Chicago Tribune

Why Google Express delivers and how WeDeliver received the news – 11/05/14
Quotes Professor Antonio Moreno-Garcia, who said that Google needed to get into the delivery business if it wanted to compete with Amazon, which is moving aggressively into same-day delivery.

The Huffington Post

A Skyscraper-Sized Risk for Chicago – 11/05/14
Article by Professor Tim Calkins argues that traditional advertising is not as impactful as a compelling event and that by embracing Wallenda’s stunt, Chicago’s leaders enhanced the city’s reputation.

The Wall Street Journal

Big Data Gets Master Treatment at B-Schools – 11/05/14
Article reports that interest in one-year master’s programs in business analytics is increasing, prompting at least five business schools to roll out stand-alone programs in the past two years. Quotes Professor Florian Zettelmeyer, who said that Kellogg doesn’t plan to offer a stand-alone business analytics degree.


Growing pains may loom for Alibaba: Expert – 11/04/14
Interview with Professor Mohan Sawhney, who said, “Growth is very seductive because there are so many opportunities before Alibaba. They've got a stock that is very valuable currency, and they've got their eyes on the global prize.”


Ex-French Minister Montebourg Goes Back to School for Business – 11/03/14

Article reports that Montebourg will attend Insead and mentions the school’s partnership with Kellogg.

Crain’s Chicago Business

How this Kellogg School prof would fix McDonald's – 11/03/14
Article quotes Professor Tim Calkins, who said that McDonald's needs to “really be clear in defining the target customer. It just can't be everybody. That's not the way brands work.”

Crain’s Chicago Business

What's next for Peak6's husband-and-wife founders? – 11/03/14
Quotes Professor David Stowell, who said that to form Peak6, Mr. Hulsizer and Ms. Just followed the O'Connor playbook, except on a much bigger scale, with hundreds of employees.


Best Business Books 2014—Strategy – 11/03/14
Reviewer of Senior Fellow Sanjay Khosla and Professor Mohan Sawhney’s book Fewer, Bigger, Bolder says, “The authors present a useful series of ideas to explore in assessing your company’s performance and prospects.”

The Street

Herb Greenberg on Stocks: How Starbucks Is Caffeinating Its Game – 11/03/14
Article examines Starbucks’s continuous reinvention and mentions Professor Lloyd Shefsky’s book, Invent, Reinvent, Thrive.

The Wall Street Journal

What College Can Teach the Aspiring Entrepreneur – 11/03/14
Article quotes Professor Linda Darragh, who said that undergraduate students can use summer internships to explore different parts of the business cycle. Also quotes Professor Michael Marasco, who said that non-business courses also build skills useful to entrepreneurs.


Why Entrepreneurs Don't Need New Ideas—They Need Problem-Solving Skills – 11/01/14
Article by Professor Linda Darragh argues that entrepreneurs find success by finding a solution to a problem, then following the Discover, Test, Launch process.