Kellogg in the News

IFC World Bank

A Spiritual Perspective – 04/13/15

Article interviews a leader of the Vatican about his views on the Development Partner Framework as he praises the inclusiveness of the DPF and how it invites academics (Kellogg) and NGOs, creating a safe space where issues challenging the industry could be discussed.


9 Ways to Trick Yourself Into Getting Rich – 04/13/15
Article features Professor Neal Roese offering advice on saving money, such as ignoring the ‘three-year plan’ for paying back your credit card debt, because his research shows that people who see a three-year example may pay back more slowly than otherwise, perhaps because they (incorrectly) take the example as a suggestion.

Pacific Standard

The Power of Female Leaders in Ethnically Diverse Countries – 04/11/15
New research co-authored by Professor Susan Perkins shows that countries with a lot of ethnic diversity experience greater economic growth when they have a female head of state.

New York Times

Do Assassins Really Change History? – 04/10/15
Article co-authored by Professor Benjamin Jones talks about his recent research on how attempted assassinations of great leaders have impacted history. Research shows that deaths of autocrats tend to promote a path towards democracy, and failed assassination attempts can alter the course of history.


Can the Chinese learn to fight pollution from Britain – 04/10/15
Article quotes Professor Nicola Persico on how Britain’s history of fighting pollution can offer some advice to China and China’s battle against pollution. He argues that today’s Chinese elites are troubled and harmed by pollution issues, and the situation is so bad that soon elites may wish to make the government more responsive to mass-demand for clean air and water. This article is written in Mandarin.

Crain’s Chicago Business

Why Northwestern's engineering school boasts so many startups – 04/09/15

Article talks about Northwestern’s Farley Center for Entrepreneurship and Innovation. The 10 startups Farley produced in less than a decade is worth more than $500 million altogether, including SiNode Systems, a technology startup founded by Kellogg alumni Samir Mayekar.

New York Times

Explaining Jeb Bush’s ‘Hispanic’ Error – 04/09/15
Article authored by Professor Eli Finkel talks about a study that suggests that being invested in a romantic relationship changes how we define ourselves, even at the deepest levels of identity. In the case of Jeb Bush, his marriage may be the factor behind his erroneous listing of himself as Hispanic on a 2009 voter registration.

New York Times

First-Generation Students Unite – 04/08/15
Article quotes Professor Nicole Stephens on the first generation college student experience, and comments that cultural signals on campus enable affluent students to see college as “a continuation of their experience.” Students who don’t think they fit in are less likely to reach out for help and more likely to suffer emotionally and have lower grades, said Stephens.


Lane Bryant’s powerful body positive campaign is making Victoria’s Secret look outdated – 04/08/15
Article quotes Professor Tim Calkins on how Lane Bryant is making it easy for consumers to understand what makes them special with their new body positive campaign, in the same way that Apple targeted Microsoft and rental car company Avis targeted Hertz.

Financial Times

Strategy development – 04/07/15

Article is written by student Merih Ocbazghi who talks about the importance of developing a strategy to focus his energy on the important things that will make his remaining time at Kellogg worthwhile: developing deeper and stronger connections with the people. 

New York Times

Can You Learn to Lead? – 04/07/15

Article comments on whether students can really learn to lead at b-schools, and mentions Kellogg along with other M7 schools regarding how much the schools talk about the word “leadership” in their branding. 

Poets & Quants

Getting The Most From Your First Year – 04/04/15

Article quotes Rohan Rajiv, a first-year Kellogg student, on advice to incoming b-school students.


The discrimination debate: Why it hurt Starbucks, but worked for Apple – 04/03/15
Article written by Professor Nicholas Pearce notes that although some argue that controversial social issues are not the business of businesses, research has shown that companies can be prime platforms for catalyzing contentious social change.

Chicago Tribune

Say Cheez-It: How a new snack got my full attention – 04/02/15
Article quotes Professor Derek Rucker on a surprise product pitch received by a Tribune reporter: a mosaic of her Twitter profile picture recreated by Cheez-It pieces. Rucker says that this novel way of grabbing attention often times leads to interest to share or discuss because of the element of surprise.

Crain’s Chicago Business

Henikoff, Achler close $28 million venture fund – 04/02/15
Article features Lecturers Troy Henikoff and Mark Achler and MATH Venture Partners, the venture fund that the duo created, and announced the close of the $28 million fund. The fund will be used to contribute to seed and Series A funding rounds for early and mid stage digital tech companies. Chicago Tribune also covered the story.

Chicago Tribune

McDonald's raising its minimum wage, but some say it's not enough – 04/01/15
Article quotes Professor Tim Calkins on how the McDonald’s plan to raise starting wages by $1 above the local minimum at select restaurants helps polish the brand’s image, because happy employees are more likely to deliver great service and drive growth.

Financial Times

Review: Confronting Capitalism, by Philip Kotler – 04/01/15
Article reviews the book Confronting Capitalism by Professor Philip Kotler, who authored Marketing Management and is also a classically trained economist. He questions capitalism’s flaws and shares his view on capitalism in his new book.

Harvard Business Review

Getting Beyond “Show Me the Money”: An Interview with Andris Zoltners – 04/01/15
Q&A with Professor Andris Zoltners about why companies rely too heavily on compensation systems to drive results, why field managers are the key to a high-performing sales force and what’s changed over the years he’s spent watching the field.

Harvard Business Review

How Consumers Understand (and Misunderstand) Pricing Cues – 04/01/15
Article reports on a study by Professor Alexander Chernev that describes three signals retailers need to understand and manage in order to avoid sending incorrect cues: high volume equals low cost, frills equals high cost and unconventional products equals high cost.

Harvard Health Publications

Everywhere, hospitals are merging — but why should you care? – 04/01/15
Article quotes Professor Leemore Dafny regarding hospitals merging all across America. Dafny believes that there is too much market power concentrated in the hands of too few large providers.