Nuns target Google parent over spending on political lobbying – 06/09/17
Article discusses how over the past five years, many large companies have withdrawn their membership from the American Legislative Exchange Council after the organization came under heavy criticism for helping to draft controversial legislation, but the amount companies spend on membership of Alec and other trade associations remains unclear, quoting Professor James Shein on how “political lobbying is a field that has been intentionally shrouded in darkness and mystery on the part of many chief executives and corporations.”
Howard Schultz Has Something Left to Prove – 06/08/17
Article explains how the Roastery and Reserve initiatives are an attempt to head off rising competition from high-end coffee shops. “Starbucks is going to have to figure out how you navigate a market that seems to be becoming a little bit more like beer—small crafty players merging and becoming a big force,” says Professor Tim Calkins.
More Gold in Campus Labs Than In Dorm Rooms – 06/06/17
Article by Adjunct Professor Harold Sirkin explains how the current fascination with student entrepreneurs and dorm-room startups, especially those considered cool, is another very old theme of getting rich quick and hitting the jackpot, and that if if you’re looking for gold on America’s college campuses, you’d be well advised to hang around the faculty lounge.
New York Times
Public-Private Projects Where the Public Pays and Pays – 06/06/17
Article examines the pros and cons of public-private partnerships, quoting Professor David Besanko on these types of projects can cost the public in the end through road tolls or government payments to contractors. “Taxpayers or users are going to need to pay for private infrastructure just as they need to pay for public infrastructure.” David’s quote was published in the The New York Times a second time here.
Latin America's Constitution Problem – 06/05/17
Article explains how the contract between citizens and their government shouldn't be treated like an Etch A Sketch, quoting Adjunct Lecturer Daniel Lansberg-Rodriguez on how few Latin American countries have true national constitutions. “"Latin America doesn't have elections, only revolutions…New leaders want to imprint their image on their nations, throw out the ancient regime and recreate things in their own image.”
Mission 4 Media
Mr. Marketing – 06/02/17
Article discusses how both Professor Phil Kotler and Professor Emeritus Sidney Levy worked together at Kellogg to bring groundbreaking concepts to light. While Kotler published his theories in textbooks, Levy’s 1959 paper was the first to say that marketing sells symbols, not just merchandise. The two professors became fast friends as a result of their shared love for marketing. While Levy retired in 1991 he continues to visit Professor Kotler’s classes from time to time. By questioning each other’s ideas, they were able to cultivate revolutionary ideas that came to life in Kellogg classrooms.