Kellogg in the News

Inc.

3 Questions to Ask Before Creating Your Next Presentation – 02/07/19
Article by Professor Tim Calkins, outlines three questions to ask yourself before a presentation, once you’ve identified the most important person in the room.

The New York Times

6 Steps to Turn Regret Into Self-Improvement – 02/07/19
Article quotes Professor Neal Roese on his research findings around the topic of regret. “Regret can be a problem, but one benefit of regret is that it signals improvement is possible,” he said. “The trick is to avoid obsessing and pull out a lesson that can be applied in future situations.”

Chicago Tribune

A Chicago pharma company raised the price of its skin gel to $7,968. Now it's bankrupt. – 02/05/19
Professor Craig Garthwaite addresses pharma companies pricing actions and what needs to be in consideration when raising and announcing drug price increases.

Crain’s Chicago Business

FourKites sails into another $50 million – 02/05/19
Article discusses the latest $50M wave of funding for FourKites, a logistics-tech company started in 2013 by Kellogg graduate Mathew Elenjickal. Revenue tripled last year, and headcount more than doubled to 335 employees from 160.

Entrepreneur

Risk-Taking at a Startup Is a Lot Like Speed Skating, Says This Former Professional Athlete – 02/05/19
Article cites research from Professor Paola Sapienza, who found that women, on average, are more risk-averse than men in financial decision-making. This is associated with differences in career choices.

The Wall Street Journal

Why Older Couples Must Look Beyond Life Expectancy When Planning for Retirement – 02/05/19
Article by Visiting Professor Ben Harris discusses how extra years of life mean longer retirements--and longer retirements mean retirees need to better plan how to spend-down their assets. For married couples, this assessment becomes especially tricky.

Bloomberg

Global Uncertainty Gauge Enters 2019 at Record High Level – 02/04/19
Article quotes Professor Scott Baker on how his piece of research called The Global Uncertainty Index, a measure of unpredictability in 20 countries, reached a record level in December. The U.S., China and Eurozone, which are some of the biggest components in the index, are individually seeing high levels of uncertainty, he said.

Men’s Health

What the Health? A Layman's Guide to the Confusing World of Healthcare Insurance – 02/04/19
Professor Amanda Starc breaks down how to understand health insurance choices and costs.

Northwestern Now

Francesca Cornelli Named Kellogg Dean – 02/01/19
The professor of finance and director of private equity at London Business School will begin her term on August 1.

Forbes

How Artificial Intelligence Changes Us – 01/31/19
Article by Professors Robert Wolcott and Moran Cerf discusses the evolution of artificial intelligence and its impact on humans and society.

Forbes

How To Ambush Super Bowl Advertising – 01/31/19
Article by Professor Derek Rucker discusses how some brands “ambush” the Super Bowl, or gain the benefit of advertising exposure associated with the event without paying the cost of an actual ad during the game.

Forbes

Bungling The China Deal – 01/31/19
Article by Adjunct Professor Phil Levy discusses how the Trump administration’s approach to trade deals with China has managed to put itself in a weak position, while controlling the terms of engagement at every step along the way.

Forbes

Let's Toast The Holy Grail Of Hiring – 01/30/19
Article by Adjunct Lecturer Jeff Hyman discusses the advantages of using internal referrals to hire new employees.

Forbes

The Art of Bringing Countries To The Table? – 01/30/19
Article by Adjunct Professor Phil Levy discusses the Trump administration’s inability to draw trade partners to the negotiating table.

Forbes

Reciprocity And Trade Deals - Are Other Countries Taking Advantage? – 01/29/19
Article by Adjunct Professor Phil Levy discusses new trade legislation, which would allow the President to raise tariffs on other countries on any product for which he finds that the other country’s tariffs are higher than those in the U.S.

Chicago Tribune

From ramped-up food delivery to work-from-home policies, Chicago businesses brace for subzero temperatures – 01/28/19
Article quotes Professor Scott Baker on how the business closures due to subzero temperatures this week will temporarily dampen the local economy, but commerce should snap back quickly when temperatures rise.

The New York Times

Corporate Chiefs Look Past Economic Risks and Pin Hopes on Trump for Trade Deal – 01/23/19
Article cites research from Professor Scott Baker, who compiled an index showing that the government shutdown and the trade war have helped to raise economic policy uncertainty in the U.S. and around the world.

The Hill

Here's to Jack Bogle: The people's champion of finance – 01/23/19
Article by Professor Robert Korajczyk discusses how Jack Bogle and the Vanguard Group have had an immense impact on the U.S. mutual fund industry.

Wired

For Women Job Seekers, Networking Like a Man Isn’t Enough – 01/21/19
Article features research from Professor Brian Uzzi, which suggests that the kind of networking that works best for men isn’t as effective for women. In addition to high network centrality that would give them access to general job information, the most successful women also had a tight-knit inner circle of other well-connected women. This research was also featured in The Washington Post, The Boston Globe and Inverse.

Good Morning America

For Women Job Seekers, Networking Like a Man Isn’t Enough – 01/21/19
Article features research from Professor Brian Uzzi, which suggests that the kind of networking that works best for men isn’t as effective for women. In addition to high network centrality that would give them access to general job information, the most successful women also had a tight-knit inner circle of other well-connected women. This research was also profiled in ABC News and Chicago Tribune.

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