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Research Details
HP Product Variety Management
Abstract
HP sells configure-to-order products. With millions of part combinations going into an order, the challenge is deciding which parts to keep in the portfolio to balance costs with revenues. The case explains how one would approach this problem before product introduction, but focuses on managing the existing portfolio.
Type
Case
Author(s)
Gad Allon, Jan A. Van Mieghem, Ilya Kolesov
Date Published
10/01/2010
Citations
Allon, Gad, Jan A. Van Mieghem, and Ilya Kolesov. HP Product Variety Management. Case 5-310-511 (KEL571).
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