Working Paper
Investigating the Role of OWOM Content and Sender-Receiver Similarity in Social Learning
Author(s)
Shyam Gopinath
Jeffrey Shulman
Yuxin Chen
Lakshman Krishnamurthi
Date Published:
2023
Citations:
Gopinath, Shyam, Jeffrey Shulman, Yuxin Chen,
Lakshman Krishnamurthi
. 2023. Investigating the Role of OWOM Content and Sender-Receiver Similarity in Social Learning.