We study the equilibrium impact of student aid design in the United States market for sub-baccalaureate higher education.
Using data from the universe of aid-eligible colleges, we estimate each college's quality, and an equilibrium model determining choices in this market.
We use this model to estimate a host of counterfactual policies, including a targeted voucher policy aimed at maximizing quality of education.
This policy highlights that for-profit colleges, despite being lower quality, are more effective at increasing enrollment than public community colleges.
Consequently, these schools play an important role in improving the educational outcomes of students.