Journal Article

Feeling Disconnected from Others: The Effects of Ambient Darkness on Hedonic Choice

International Journal of Research in Marketing
Author(s)

Xun (Irene) Huang

Ping Dong

Aparna Labroo

Date Published: 2018
Citations: Huang, Xun (Irene), Ping Dong, Aparna Labroo. 2018. Feeling Disconnected from Others: The Effects of Ambient Darkness on Hedonic Choice. International Journal of Research in Marketing. (1)144-153.