Journal Article

Understanding Choice Behavior Beyond Option Scaling Using Structural Equation Models

Journal of Data Science
Author(s)

Rung-Ching Tsai

Ulf Bockenholt

Date Published: 2011
Citations: Tsai, Rung-Ching, Ulf Bockenholt. 2011. Understanding Choice Behavior Beyond Option Scaling Using Structural Equation Models. Journal of Data Science. (3)427-444.