To Start Low or to Start High? The Case of Auctions vs. Negotiations
Psychological Science
Author(s)
Adam Galinsky
Gillian Ku
Thomas Mussweiler
Date Published:2009
Citations:Galinsky, Adam, Gillian Ku, Thomas Mussweiler. 2009. To Start Low or to Start High? The Case of Auctions vs. Negotiations. Psychological Science. 357-361.