Working Paper

Pioneering Disadvantage: Consumer Response to Differentiated Entry and Defensive Imitation

Author(s)

Gregory Carpenter

Donald Lehmann

Kent Nakamoto

Suzanne Walchli

Date Published: 2002
Citations: Carpenter, Gregory, Donald Lehmann, Kent Nakamoto, Suzanne Walchli. 2002. Pioneering Disadvantage: Consumer Response to Differentiated Entry and Defensive Imitation.