Book

Marketing Places Europe: How to Attract Investments, Industries, Residents and Visitors to Cities, Communities, Regions and Nations in Europe

Author(s)

Philip Kotler

Christer Asplund

Irving Rein

Donald Haider

Date Published: 1999
Citations: Kotler, Philip, Christer Asplund, Irving Rein, Donald Haider. 1999. Marketing Places Europe: How to Attract Investments, Industries, Residents and Visitors to Cities, Communities, Regions and Nations in Europe.