Journal Article

Estimation of Latent Class Models with Heterogeneous Choice Probabilities: An Application to Market Structuring

Journal of Marketing Research
Author(s)

Dipak C. Jain

Frank Bass

Yu-Min Chen

Date Published: 1990
Citations: Jain, Dipak C., Frank Bass, Yu-Min Chen. 1990. Estimation of Latent Class Models with Heterogeneous Choice Probabilities: An Application to Market Structuring. Journal of Marketing Research. (1)94-101.